Hello and welcome to my website.
This is the online resume and personal website of Matthew John Wood.
My key expertise lies in Search Marketing. I have worked in this field for over 10 years, developing a strong skillset in SEO, Paid Search (PPC), Paid Social and CRO channels.
My experience of building and growing websites dates back longer than that. I started working on independent projects around 2005. This foundation of knowledge led to scaling up a website from nothing to 1 million page views a month.
Away from building, marketing and creating content, I enjoy an active lifestyle that involves keeping fit in the gym, playing football, walking and cycling.
My Background
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2005
Liverpool Fan Forum Project
Created a Liverpool FC fans forum website on phpBB and developed a community of over 2,000 members.
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2007
Small Business Website Development & Marketing Project
Built a website for a small business via WordPress customised template and optimised from the ground up to start generating leads for the business.
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2009
MATCH! Magazine Content Writer
Work experience role with MATCH! Football Magazine.
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2009
Emergency Services News Copywriter
Researching and writing daily editorial updates for the ES News site.
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2010
Digital Spy Big Brother Reporter
Working as part of a writing team that covered the Channel 4 programme Big Brother.
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2010
Co-Founder & Editor - Football News Website Project
Created website dedicated to football rumours, gossip and debate; leading to over 1 million page views in a single month.
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2010
Press Association Football Match Reporter
A weekend position secured at the Press Association to write football match reports.
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2011
Bwin Betting Content Writer
Content produced based on a brief of creating enticing and favourable copy towards the odds of the outcomes involving UK football matches.
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2011
Assistant Web Developer
Working as part of the web development team; managing a portfolio of football websites.
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2012
SEO Copywriter
Role involving creating SEO-friendly copy for a wide variety of clients across a number of sectors.
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2012
Search Marketing Executive
Search Marketing role managing a broad client portfolio; located both in the UK and US.
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2013
Football Blog Project
Creation of independent football blog via WordPress publishing my own thoughts on the game.
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2015
Search Marketing Account Manager
Ensuring the full management, growth and retention of client portfolio.
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2017
Search Marketing Key Account Manager
Promotion of the previous role to handling larger clients and associated budgets.
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2018
Employee of the Quarter
Click Consult Employee of the Quarter.
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2019
Liverpool FC Podcast
Co-created a Liverpool FC fans podcast accessible via Spotify and other streaming platforms.
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2021
SEO Audit Service
Built custom SEO Auditing document based on nine years of experience working with clients and depicting what works and what doesn't.
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2021
Dating Podcast
Light-hearted and self-deprecating podcast titled "How not to date" available on Spotify and other platforms.
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2021
Search Marketing Account Director
Promoted to an Account Director role at Click Consult. Client portfolio includes the likes of UEFA and CV-Library.
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2022
Digital Marketing Manager
Transition into in-house Digital Marketing position for Village Hotels.
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2022
Village Hotels - Best Newcomer Runner Up
Runner-up for Best Newcomer in 2022 in the Village Hotels Commercial Awards.
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2023
MJW Digital
Founded Digital Marketing service providing SEO, PPC and Paid Social solutions for small businesses.